FRANCISCO SÁNCHEZ

I’m a creative director …

I started my career as a web designer and developer, diving deep into Flash. Flash's motion graphics sparked my interest in computer animation, which led me to Miami for my degree. After working as a developer for several agencies, I found my groove in digital production and art direction. I thrived in these roles, gradually transforming into an integrated creative. I started building and coaching teams, taking on end-to-end projects, and spearheading social and digital campaigns.

Fast forward to today, and I'm leading omnichannel campaigns as a creative director. I also get to share my passion with the next generation of creatives as an instructor at Miami Ad School. With over 20 years in the industry, I’ve had the pleasure of working with major brands and winning some awards along the way.

When I'm not immersed in the world of advertising, you'll find me indulging in my hobbies. I love playing video games, producing and composing music (which I publish on Spotify), and writing. I’ve even written a featured film and a few short films. I'm also passionate about creating content for TikTok and YouTube about advertising and marketing, occasionally streaming on Twitch, and diving into ancient history books. These interests keep my creativity flowing and add a fun twist to my everyday life.

Some of my work

Melting florida

the Cleo Institute

Undercovernames

The Cleo Institute

WALMART
YOUR BODY WANTS FRESH

lincoln

The power of sanctuary

ADIÓS CLICHéS.
Hola
México.

Hola mexico Film Festival.

temptationS

ford f-150

greatness

Women’s world cup:
don’t ask for permission

verizon turbo soundtrack

Ford Explorer

Pre-collision Elevator

HOMELESS  ISN’T  VOICELESS

I also wrote a movie

and here’s the trailer (in spanish)

awards

Cannes Lions: 5 Shortlists (Ugh! I know…)

Clio: 1 Silver, 1 Bronze

WAVE: 3 Gold, 3 Silver, 1 shortlist

New York Festival: 2 Shortlists

FIAP: 1Gold, 3 bronze, 1 silver, 4 finalists

Sol: 1 bronze, 1 silver, 1 finalist

USH: 2nd best idea of the year, 1 best of show

Caribe: 1 Gold, 4 Silver, 2 Bronze

ADC: 1 Bronze, 1 merit, 2 shortlists

El Ojo de Iberoamérica: 1 gold, 1 silver, 1 bronze

LIA: 1 shortlist

Adstar: 1 bronze, 2 crystal, 10 finalists

The One Show: 4 shortlists

ADDY: 4 Best of Show, 10 Gold, 2 Silver

W3 awards: 1 gold, 1 silver

The Mashies: 1 Finalist

Billboard: 1 Best of Digital/Social, 1 best of Innovative use of music.

Contact me